According to American market researcher Mark Penn, blogging could have a profound effect on our culture. Penn argues that if journalists were the Fourth Estate, bloggers are becoming the Fifth Estate. As he says, blogging started in the 1990s as a discussion forum for progressive politics and new technologies but now covers topics as diverse as motherhood, health care, the arts, fashion, dentistry - "and just about every other imaginable area of life...''
Source: universityworldnews
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